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Enhance user engagement with in-depth UX research

At Fourmeta, we conduct thorough UX research to understand your users’ needs and behaviors.
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This helps you create products that resonate with your audience.

Our approach
Our research-driven approach ensures that your product not only looks good but also delivers a seamless, intuitive experience.
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We provide a full range of services, from content creation to ad management, designed to grow your brand presence across multiple platforms

Why choose our UX
research services?

Expertise
Data-Driven Insights
Comprehensive Competitor Analysis
User-Centered Approach
Iterative Improvements

Why Choose Our UX Research Services?

Our Services
We combine quantitative data and qualitative research to uncover user patterns and motivations.
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Gain a competitive edge by learning from competitors’ successes and failures.
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Everything we design is grounded in real user feedback, ensuring high engagement.
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Through usability testing and feedback loops, we refine your product until it’s optimized for your audience.
Our UX Research Process
Get more with Fourmeta

Data-Driven Insights

We combine quantitative data and qualitative research to uncover user patterns and motivations.

Get more with Fourmeta

Comprehensive Competitor Analysis

Gain a competitive edge by learning from competitors’ successes and failures.

Get more with Fourmeta

User-Centered Approach

Everything we design is grounded in real user feedback, ensuring high engagement.

Get more with Fourmeta

Iterative Improvements

Through usability testing and feedback loops, we refine your product until it’s optimized for your audience.

Get more with Fourmeta

Our UX research process

Our process
01
Discovery & Research
We begin with quantitative research, collecting data from user surveys and analytics to identify behavioral trends. Simultaneously, we conduct qualitative research and interviews, engaging with real users to gain deeper insights into their needs, goals, and pain points.
02
Competitor Analysis & Persona Development
We assess your competitors’ strengths and weaknesses through competitor analysis to uncover unique opportunities for your brand. Next, we build user personas that represent your ideal customers, mapping out their user journeys to understand how they interact with your product.
03
Wireframing & Information Architecture
We create wireframes that act as blueprints for your product’s structure and flow, focusing on key interactions. Our information architecture process ensures that your content is logically organized for easy navigation and user understanding.
04
Prototyping & Usability Testing
Our design team develops interactive prototypes that bring your product’s features to life. We then perform usability testing with real users, analyzing feedback to refine designs and improve functionality.
05
Iterative Improvement
We embrace an iterative design process, incorporating user feedback at every stage to enhance usability, ensuring your product is aligned with user needs and expectations.
Case studies
2023-24

Opro

Opro, honoured with the Queen’s Award for Innovation in 2007 and 2019, supports over ten million athletes around the world with a range of patented custom-fit and self-fit mouthguards.

+24% conversion rate

-17% rate of return

-27% basket abandonment rate

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